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Instagram graphic and copy aimed to grow awareness of upcoming committee event
Key considerations:
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Use of current business and law students in content promoted organic content sharing
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Copy is engaging, informative and promotes call to action to increase ticket sales
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Aligns with associations core goal to grow community
Instagram Reel edited using Capcut Pro
Key Considerations:
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Shorter clips increase engagement
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Use of current trend
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Entertaining content indirectly related to event performs better
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